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TG Customer Service System Tutorial: Bot, Agents, Routing, Translation & Risk Control Internal Link Hub (2026 Complete Guide)

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TG Customer Service System Tutorial: Bot, Agent, Routing, Translation & Risk Control Hub (2026 Complete Guide)

If you’re running a Telegram community, Bot customer service, or an overseas business, you’ve definitely encountered these scenarios: multiple users consulting at the same time, with human agents scrambling to respond; language barriers forcing agents to copy-paste translations; team members working in silos, with chat records scattered everywhere; and more critically, when dealing with crypto assets or financial transactions, there’s no way to monitor whether agents mistakenly send the wrong payment address.

These issues are hard to fully resolve with Telegram Bot native features alone. You need a professional TG customer service system—a unified platform that integrates Bot configuration, agent management, conversation routing, automatic translation, and content risk control. This article uses TG-Staff as an example to break down the entire process from setup to operation. Whether you’re an entrepreneur new to Telegram customer service or a team leader looking to upgrade your existing system, this TG customer service system tutorial is worth bookmarking.

Native vs SaaS: Differences at a Glance

Telegram Bot natively only supports simple auto-replies and single-user conversations, unable to handle multi-agent collaboration, conversation routing, automatic translation, and content moderation. In contrast, SaaS platforms (such as TG-Staff) integrate these capabilities into a web console, requiring no server maintenance—just register and start using.

Core Modules for Building a TG Customer Service System

A complete TG customer service system typically includes the following five core modules. Each module can be configured independently, but they must work together to deliver maximum value.

Bot Creation and Basic Configuration

Step 1: Create a Bot via BotFather

Open Telegram, search for @BotFather, send /newbot, and follow the prompts to set the bot’s name and username. Once completed, you will receive an API Token—this is the key to connecting the bot with the customer service system.

Step 2: Configure the Bot in the Console

Log in to the TG-Staff console, go to the ‘Project’ module, add your bot, and enter the Token to complete the binding. After binding, you can directly edit the bot’s avatar, name, and description within the console without needing to go back to BotFather. This is especially convenient for teams that need to frequently update brand information—for example, temporarily changing the avatar or modifying the welcome message during events.

Adding Staff Seats and Permission Management

What is a Staff Seat?

A staff seat is an operator in the customer service system. Each staff member has an independent account and, after logging in via the web portal, can receive and reply to Telegram users’ messages in real time.

How to Add a Staff Seat?

In the ‘Staff Management’ section of the console, you can invite team members to join. Depending on your plan, you get 3/5/20 staff seat quotas (Standard/Professional plans have different numbers). Each staff seat can be configured with project-level permissions—for example, restricting a staff member to only handle conversations from a specific bot, or allowing them to view messages but not reply.

Collaboration Scenario

Suppose your team has 5 customer service agents responsible for pre-sales, after-sales, and technical support respectively. You can assign different bots or conversation scopes to each staff seat in the project to avoid confusion. When Staff A encounters an issue they cannot resolve, they can transfer the conversation to Staff B (the Professional plan also supports adding private notes between staff members for internal reminders).

This is one of the most critical capabilities of a TG customer service system: when multiple users consult simultaneously, how does the system assign staff seats?

Two Routing Rules

  • Round-Robin (default): The system sequentially polls new conversations to authorized staff seats, suitable for scenarios with a fixed number of staff and balanced workloads.
  • Online First: Prioritizes assigning to currently online staff seats, and only falls back to round-robin when all staff seats are offline. Suitable for teams with irregular staff schedules.

Diversion Links: A Secret Weapon for Ad Traffic

A diversion link (called Diversion Link in TG-Staff) is a short link (e.g., https://app.tg-staff.com/{code}). When a user clicks this link, the system first captures their IP, browser information, and parameters carried in the URL (e.g., utm_source=facebook), then automatically redirects to your Telegram bot. After the user interacts with the bot, if they trigger a human agent, the system associates the previously captured tracking data with the user profile.

Complete Funnel

Ad (Facebook / Google / Community) → Diversion Link → Bot Auto-Reply (Welcome Message / Menu) → Human Agent Handling → Attribution Data Recording

This funnel is especially suitable for overseas marketing teams: you can precisely track which channels generate inquiries and from which page users come, thereby optimizing ad spend.

Shunt Link Usage Tips

  1. Append utm_source, utm_medium, and utm_campaign to the URL parameters; the system will automatically capture and record them.
  2. Shunt links are suitable for social media bios, ad landing pages, and video descriptions. Do not place them directly in Telegram groups (otherwise tracking loses its purpose).
  3. Available in Standard and above plans; Pro supports more tracking fields.

How to Implement Multilingual Customer Service? Auto-Translation Configuration Guide

If your users come from different countries, multilingual support is almost a necessity. TG-Staff’s auto-translation feature can translate messages in real-time when an agent sends them, or translate user messages into the language set by the agent.

Configuration Steps

  1. Enable auto-translation in the console under “Project Settings.”
  2. Choose a translation engine: The Standard plan includes AI translation (with daily quota); the Pro plan additionally supports Google Professional Translation and DeepL Professional Translation, with higher quotas.
  3. Set the target language: Agents can set their default language (e.g., Chinese), and the system will automatically translate user messages into Chinese; messages sent by agents in Chinese will also be auto-translated into the user’s language.

Best Practices

  • Auto-translation is suitable for daily Q&A, but for sensitive conversations involving legal, financial, or technical details, it is recommended to manually review before sending.
  • DeepL translation in the Pro plan performs better with professional terminology and contextual understanding, making it ideal for teams requiring high-precision translation (e.g., legal consulting, technical documentation support).

Content Moderation and Compliance Control: Protect Your Business and Users

For Web3, exchanges, NFT projects, or teams dealing with financial transactions, content moderation (internal control) is a must-have feature. Its core function is to monitor outbound messages sent by agents, preventing accidental or unauthorized sending of sensitive content (e.g., payment addresses, phishing links).

Configuring Risk Phrases and Wallet Address Monitoring

Step 1: Create Risk Phrases

In the console under “Content Moderation,” you can create multiple risk phrases. Each phrase can contain keywords or regular expressions. For crypto projects, the most common scenario is configuring wallet address monitoring.

Examples:

  • Phrase Name: TRC20 Address Monitoring
  • Keywords: T[0-9A-Za-z]{33} (matches TRC20 address format)
  • Phrase Name: Custom Blacklist
  • Keywords: example.com, 0x (ERC20 address prefix)

Step 2: Link to Projects

Associate risk phrases with specific Bot projects. You can configure different risk phrases for different projects—for example, Project A monitors payment addresses, while Project B monitors sensitive words.

Step 3: Set Trigger Actions

When an agent’s message hits a risk phrase, the system supports two actions:

  • Popup Confirmation: The agent sees a popup: “The message contains a risk word. Confirm sending?” The agent can choose to cancel or continue sending.
  • Block Sending: The message is directly blocked, and the agent cannot send it until modifications are made.

Auditing Agent Behavior: View Trigger Logs and Alerts

All trigger logs are saved in the console, where you can view:

  • Which agent triggered the rule
  • Which conversation and time
  • Which risk word was hit
  • Whether the agent ultimately sent the message

These logs can be used for compliance reviews, internal training, or dispute arbitration. For teams requiring strict internal controls (e.g., exchange customer service), it is recommended to audit trigger logs weekly.

User Profiles, Data Statistics, and Bulk Broadcasting

User Profiles

The Pro plan offers user profiling: the system automatically records each user’s conversation history, tags (e.g., “High-Value User,” “Complaint User”), device information, geographic location, etc. When serving a user, agents can quickly understand their background and provide more precise service.

Data Statistics

The Pro plan’s data statistics module displays metrics such as conversation volume, agent response time, and user satisfaction. These insights help optimize shift scheduling, training focus, and response strategies.

Bulk Broadcasting

Send messages in bulk to user segments (e.g., “Active users in the last 30 days,” “Users with incomplete payments”). Combined with auto-translation, you can push localized content to users in different languages simultaneously. Note: Bulk broadcasting must comply with Telegram’s spam policy; control frequency and content quality.

Plan Selection, Payment, and Subscription Management

TG-Staff offers three tiers: Free Trial, Standard, and Pro.

FeatureFree Trial (3 days)Standard (~8.99/month)Pro (~16.99/month)
Agent Limit3320
Routing Links
Auto-TranslationWith quotaAI TranslationAI + Google + DeepL
Content Moderation
User Profiles & Stats
Bulk BroadcastingWith quotaWith quotaUnlimited
Chat BackgroundSolid colorSolid colorTG Theme (Light/Dark)

Payment Methods

  • Stripe: Supports credit/debit cards via Stripe Checkout. Supports 30/90/180/360-day multi-cycle subscriptions; annual plans include discounts (see official pricing page).
  • USDT (TRC20): For users preferring cryptocurrency payments, on-chain payment is available. The plan activates automatically after payment.

Subscription Management

In the console under “My Subscription,” you can view your current plan and expiration date. To upgrade or downgrade, click “Change Plan” and select a new cycle and payment method. Note: After the 3-day free trial expires, if not renewed, features will be suspended; renewal restores them immediately.

About Annual Discount

The official pricing page shows specific annual discount figures, which vary by billing cycle. It is recommended to compare carefully before purchasing and choose the cycle that best fits your team’s budget.

FAQ

Q: Does the TG customer service system require setting up my own server?

A: No. TG-Staff is a SaaS platform. After registration, you can manage customer service through the web console without deploying or maintaining servers. All you need is a Telegram Bot API Token to get started.

Q: Can one agent handle multiple conversations simultaneously?

A: Yes. After logging into the web portal, agents can handle conversations with multiple Telegram users at the same time. The system supports conversation transfer and assignment records. The Professional plan also includes private note collaboration between agents, facilitating handovers and internal communication.

Q: Where can I view tracking data for diversion links?

A: Visitor IPs, browser information, and URL parameters captured by diversion links are recorded in the “Diversion Links” module of the console. This data can be used for ad attribution and multi-channel tracking, and is linked to corresponding user conversations.

Q: What languages does auto-translation support? Are there usage limits?

A: Auto-translation supports common language pairs for Telegram messages. The Standard plan includes AI translation with a daily quota. The Professional plan additionally supports Google Professional Translation and DeepL Professional Translation with higher quotas (see pricing page for details). We recommend manual review for specialized terminology or legal content.

Q: Which messages can content moderation monitor? Can wallet addresses be customized?

A: Content moderation monitors outbound messages sent by agents. You can customize any keywords or wallet address fragments (e.g., TRC20/ERC20/BTC addresses) in the risk phrase list. When triggered, agents will receive a pop-up confirmation or the message will be blocked. All trigger records are auditable.


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